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21.
Start me up! : new branding for businesses / edited by Robert Klanten and Anna Sinofzik. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Germany : Gestalten, 2015
Availability: Items available for reference: The Knowledge Hub Library : Not For Loan (1)Call number: 745.4 KL.S 2015.
Lists:

22.
Consumer behavior / Leon G. Schiffman, Joe Wisenblit. by
Edition: Twelfth edition, global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow, England : Pearson, 2019
Availability: Items available for loan: The Knowledge Hub Library (3)Call number: 658.8342 SC.C 2019, ...

23.
The storytelling edge : how to transform your business, stop screaming into the void, and make people love you / Joe Lazauskas and Shane Snow. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hoboken, NJ : Wiley, 2018
Online resources:
Availability: Items available for loan: The Knowledge Hub Library (1)Call number: 658.827 LA.S 2018.
Lists:

24.
More than a name : an introduction to branding / Melissa Davis : with a theoretical commentary by Jonathan Baldwin. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : Bloomsburry, 2005
Availability: Items available for loan: The Knowledge Hub Library (3)Call number: 658.827 DA.M 2005, ...

25.
The handbook of online and social media research : tools and techniques for market researchers / by Ray Poynter. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : Wiley, 2010
Availability: Items available for loan: The Knowledge Hub Library (1)Call number: 658.83 PO.H 2010 G.C.

26.
Foundations of marketing / John Fahy, David Jobber. by
Edition: Sixth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : McGraw-Hill Education, 2019
Availability: Items available for loan: The Knowledge Hub Library (4)Call number: 658.8 FA.F 2019, ... Not available: The Knowledge Hub Library : Checked out (1).

27.
Do you matter? / Robert Brunner and Stewart Emery ; with Russ Hall. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Hoboken, NJ : John Wiley & Sons, Inc., 2009
Availability: Items available for loan: The Knowledge Hub Library (1)Call number: 745.2 BR.D 2009. Items available for reference: The Knowledge Hub Library : Not For Loan (1)Call number: 745.2 BR.D 2009.

28.
Branding for dummies / by Bill Chiaravalle and Barbara Findlay Schenck. by Series: --For dummies
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hoboken, NJ : John Wiley & Sons, Inc., 2015
Availability: Items available for loan: The Knowledge Hub Library (3)Call number: 658.827 CH.B 2015, ...

29.
Design portfolios : self-promotion at its best / Craig Welsh/ Go Welsh. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Beverly, Massachusetts : Rockport Publishers, 2013
Availability: Items available for loan: The Knowledge Hub Library (2)Call number: 741.6 WE.D 2013, ... Items available for reference: The Knowledge Hub Library : Not For Loan (1)Call number: 741.6 WE.D 2013.

30.
Dynamic identities : how to create a living brand / by Irene van Nes ; texts, Paul Hughes, Ghislaine van Drunen & Irene van Nes. by
Edition: Updated edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Amsterdam : BIS Publishers, 2013
Availability: Items available for loan: The Knowledge Hub Library (1)Call number: 741.6 NE.D 2013. Items available for reference: The Knowledge Hub Library : Not For Loan (1)Call number: 741.6 NE.D 2013.

31.
Foundations of marketing / John Fahy and David Jobber. by
Edition: seventh edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : McGraw-Hill Education, 2022
Availability: Items available for loan: The Knowledge Hub Library (1)Call number: 658.8 FA.F 2022. Items available for reference: The Knowledge Hub Library : Not For Loan (2)Call number: 658.8 FA.F 2022, ... Not available: The Knowledge Hub Library : Checked out (2).

32.
Consumer behaviour / Isabelle Szmigin, Maria Piacentini. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Oxford : Oxford University Press, 2022
Availability: Items available for loan: The Knowledge Hub Library (2)Call number: 658.8342 SZ.C 2022, ... Items available for reference: The Knowledge Hub Library : Not For Loan (1)Call number: 658.8342 SZ.C 2022. Not available: The Knowledge Hub Library : Checked out (2).

33.
My graphic DNA : portfolio design & self promotion / edited by Wang Shoaqiang. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Barcelona : Promopress, 2015
Other title:
  • My graphic DNA : design de portfolios & autopromotion.
Availability: Items available for loan: The Knowledge Hub Library (3)Call number: 741.6 WA.M 2015, ...
Lists:

34.
Passion brands : why some brands are just gotta have, drive all night for and tell all your friends about / Kate Newlin. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Amherst, N.Y. : Prometheus Books, 2009
Availability: Items available for loan: The Knowledge Hub Library (1)Call number: 658.827 NE.P 2009.

35.
Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London: Kogan Page, 2017
Online resources:
Availability: Items available for reference: The Knowledge Hub Library : Not For Loan (1)Call number: 658.872 RY.U 2017.

36.
100 habits of successful graphic designers : insider secrets on working smart and staying creative / written and designed by Plazm ; writing by Sarah Dougher ; design by Joshua Berger. by
Edition: First paperback edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Gloucester, Massachusetts : Rockport Publisher, 2005
Other title:
  • One hundred habits of successful graphic designers
Availability: Items available for reference: The Knowledge Hub Library : Not For Loan (1)Call number: 741.6068 DO.H 2005.

37.
Portfolio design for interiors / Harold Linton, William Engel. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : Bloomsbury , Fairchild Books an imprint of Bloomsbury Publishing Inc, 2017
Availability: Items available for reference: The Knowledge Hub Library : Not For Loan (2)Call number: 747 LI.P 2017, ...

38.
Digital marketing / Dave Chaffey, Fiona Ellis-Chadwick. by
Edition: Seventh edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow, England ; New York : Pearson, 2019
Online resources:
Availability: Items available for loan: The Knowledge Hub Library (2)Call number: 658.872 CH.D 2019, ... Items available for reference: The Knowledge Hub Library : Not For Loan (1)Call number: 658.872 CH.D 2019. Not available: The Knowledge Hub Library : Checked out (1).

39.
The social media bible : tactics, tools, and strategies for business success / Lon Safko. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hoboken, N.J. : Wiley, 2010
Availability: Items available for loan: The Knowledge Hub Library (1)Call number: 658.872 SA.S 2010 G.C.

40.
Principles of marketing / Philip Kotler, Gary Armstrong. by Series: Always learning
Edition: Seventeenth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow, Englaand : Pearson Higher Education, 2018
Online resources:
Availability: Items available for loan: The Knowledge Hub Library (9)Call number: 658.8 KO.P 2018, ... Not available: The Knowledge Hub Library : Checked out (1).

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