Doing qualitative research / David Silverman.

Accessible, practical, and packed with indispensable advice, this bestselling textbook is the perfect hands-on guide for any student embarking on their own research that now comes with an interactive field guide.

Includes bibliographical references and index.

Machine generated contents note: One. How to Use This Book -- Two. What You Can (and Can't) Do with Qualitative Research -- 1.Introduction -- 2.Why Do Researchers Use Qualitative Methods? -- 3.Are Qualitative Methods Always Appropriate? -- 4.Should You Use Qualitative Methods? -- 5.Wrapping Up -- Three. Focusing a Research Project -- 1.Introduction -- 2.Moira's Research Diary -- 3.Sally's Research Diary -- 4.Simon's Research Diary -- 5.Wrapping Up -- Four .Ethical Research -- 1.Introduction -- 2.The Standards of Ethical Research -- 3.Why Ethics Matter for Your Research -- 4.Ethical Guidelines in Practice -- 5.Complex Ethical Issues -- 6.Research Governance -- 7.Wrapping Up: Managing Unfolding Ethical Demands -- Five. What Counts as 'Originality'? -- 1.Introduction -- 2.Originality -- 3.Being a Professional -- 4.Independent Critical Thought -- 5.Wrapping Up -- Six. Research Design -- 1.Introduction -- 2.Interviews -- 3.Ethnographies -- 4.Texts -- 5.Digital Data -- 6.Audio Data -- 7.Visual Data -- 8.Mixed Methods -- 9.Wrapping Up -- Seven. Using Theories -- 1.Introduction -- 2.How Theoretical Models Shape Research -- 3.The Different Languages of Qualitative Research -- 4.Methodologies -- 5.Theories, Models and Hypotheses -- 6.Examples -- 7.Wrapping Up -- Eight. Formulating a Research Question -- 1.Introduction -- 2.Challenges -- 3.Solutions -- 4.Wrapping Up: Some Cautions -- Nine. Choosing a Methodology -- 1.Introduction -- 2.Methodological Questions -- 3.Your Research Strategy -- 4.Choosing a Methodology: A Case Study -- 5.Naturally Occurring Data? -- 6.Mixed Methods? -- 7.Wrapping Up -- Ten. Writing a Research Proposal -- 1.Introduction -- 2.Aim for Crystal Clarity -- 3.Plan Before You Write -- 4.Be Persuasive -- 5.Be Practical -- 6.Make Broader Links -- 7.A Caution: Misunderstanding Qualitative Research? -- 8.Wrapping Up -- Eleven. Making Good Use of Your Supervisor -- 1.Introduction -- 2.Supervision Horror Stories -- 3.Student and Supervisor Expectations -- 4.The Early Stages -- 5.The Later Stages -- 6.Standards of Good Practice -- 7.Beyond the Supervision -- 8.Wrapping Up -- Twelve .Getting Feedback -- 1.Introduction -- 2.Writing -- 3.Speaking -- 4.The Art of Presenting Research -- 5.Feedback from the People You Study -- 6.Wrapping Up -- Thirteen. How Many Cases Do You Need? -- 1.Introduction -- 2.What Is a Case Study? -- 3.The Quantitative Model of Generalization -- 4.The Rationale of Case Study Design -- 5.Case Study Research in Practice -- 6.Wrapping Up -- Fourteen. Collecting Your Data -- 1.Collecting Interview Data -- 2.Collecting Focus Group Data -- 3.Collecting Ethnographic Data -- 4.Collecting Internet Data -- 5.Wrapping Up -- Fifteen. Developing Data Analysis -- 1.Introduction -- 2.Kick-starting Data Analysis -- 3.A Case Study -- 4.Interviews -- 5.Fieldnotes -- 6.Transcripts -- 7.Visual Data -- 8.Wrapping Up -- Sixteen. Using Computers to Analyse Qualitative Data -- 1.A Note on Learning to Use QDA Software / Clive Seale -- 2.What QDA Software Can Do for You / Clive Seale -- 3.Advantages of QDA Software / Clive Seale -- 4.Text Analytics / Clive Seale -- 5.Wrapping Up / Clive Seale -- Seventeen. Quality in Qualitative Research / Clive Seale -- 1.Introduction / Clive Seale -- 2.Validity / Clive Seale -- 3.Reliability / Clive Seale -- 4.Wrapping Up / Clive Seale -- Eighteen. Evaluating Qualitative Research / Clive Seale -- 1.Introduction / Clive Seale -- 2.Two Guides for Evaluating Research / Clive Seale -- 3.Four Quality Criteria / Clive Seale -- 4.Applying Quality Criteria / Clive Seale -- 5.Developing the Critique / Clive Seale -- 6.Achieving Quality / Clive Seale -- 7.Four Quality Issues Revisited / Clive Seale -- 8.Wrapping Up / Clive Seale -- Nineteen. Effective Qualitative Research / Clive Seale -- 1.Introduction / Clive Seale -- 2.Keep it Simple / Clive Seale -- 3.Do Not Assume That We Are Only Concerned with Subjective Experience / Clive Seale -- 4.Take Advantage of Using Qualitative Data / Clive Seale -- 5.Avoid Drowning in Data / Clive Seale -- 6.Avoid Journalism / Clive Seale -- 7.Wrapping Up / Clive Seale -- Twenty. Audiences / Clive Seale -- 1.Introduction / Clive Seale -- 2.The Policy-making Audience / Clive Seale -- 3.The Practitioner Audience / Clive Seale -- 4.The Lay Audience / Clive Seale -- 5.Wrapping Up / Clive Seale -- Twenty-One .The First Few Pages / Clive Seale -- 1.Introduction / Clive Seale -- 2.The Title / Clive Seale -- 3.The Abstract / Clive Seale -- 4.Keywords / Clive Seale -- 5.The Table of Contents / Clive Seale -- 6.The Introduction / Clive Seale -- 7.Wrapping Up / Clive Seale -- Twenty-Two. The Literature Review Chapter / Clive Seale -- 1.Recording Your Reading / Clive Seale -- 2.Research Literature and Theoretical Literature / Clive Seale -- 3.Writing Your Literature Review / Clive Seale -- 4.Practical Questions / Clive Seale -- 5.Principles / Clive Seale -- 6.Do You Need a Literature Review Chapter? / Clive Seale -- 7.Wrapping Up / Clive Seale -- Twenty-Three. The Methodology Chapter / Clive Seale -- 1.Introduction / Clive Seale -- 2.What Should the Methodology Chapter Contain? / Clive Seale -- 3.A Natural History Chapter? / Clive Seale -- 4.Wrapping Up / Clive Seale -- Twenty-Four.The Data Chapters / Clive Seale -- 1.Introduction / Clive Seale -- 2.The Macrostructure / Clive Seale -- 3.The Microstructure / Clive Seale -- 4.Tightening Up / Clive Seale -- 5.Wrapping Up / Clive Seale -- Twenty-Five. The Concluding Chapter / Clive Seale -- 1.Introduction / Clive Seale -- 2.The Concluding Chapter as Mutual Stimulation / Clive Seale -- 3.What Exactly Should Your Concluding Chapter Contain? / Clive Seale -- 4.Confessions and Trumpets / Clive Seale -- 5.Theorizing as Thinking through Data / Clive Seale -- 6.Writing for Audiences / Clive Seale -- 7.Why Your Concluding Chapter Can Be Fun / Clive Seale -- 8.Wrapping Up / Clive Seale -- Twenty-Six. Surviving an Oral Examination / Clive Seale -- 1.Introduction / Clive Seale -- 2.Viva Horror Stories / Clive Seale -- 3.Preparing for Your Oral / Clive Seale -- 4.Doing the Oral / Clive Seale -- 5.Outcomes / Clive Seale -- 6.Revising Your Thesis after the Oral / Clive Seale -- 7.A Case Study / Clive Seale -- 8.Wrapping Up / Clive Seale -- Twenty-Seven. Getting Published / Clive Seale -- 1.Introduction / Clive Seale -- 2.The Backstage Politics of Publishing / Clive Seale -- 3.Strategic Choices / Clive Seale -- 4.What Journals Are Looking For / Clive Seale -- 5.Reviewers' Comments / Clive Seale -- 6.How to Write a Short Journal Article / Clive Seale -- 7.Wrapping Up / Clive Seale.

Accessible, practical, and packed with indispensable advice, this bestselling textbook is the perfect hands-on guide for any student embarking on their own research. With expert advice from the author and real-life experiences from students, this book shows you how to go from the ideas of research to the practicalities of designing, conducting, and writing about your research yourself. What's new in this edition: Fully interactive digital field guide including video tutorials and real data to practice with, an improved structure that takes you step-by-step form start to finish, an overview and practical guidance on mixed methods and working with different kinds of data The free digital field guide secures its place as the 'take this everywhere' textbook that supports students both in the classroom and in the field providing access via tablet/phone/laptop for easy access to: - A readymade bibliography of qualitative research contained in SAGE journal articles curated by the author, to enrich reading and offer top research articles to cite; - Definitions to explain key concepts and methods to deepen understanding of what is discussed in the text; - David's quick, practical video tips and instructional guidance for when students are in the field (or preparing to go into it). David steps in as an instant supervisor to give encouragement and avoid common pitfalls; - A treasure chest of online resources and weblinks chosen by David offering expert guidance on how to do research and do it better. These include research websites and resources as well as insider guides from trusted experts, links to organizations/software, online text/articles; - Datasets provide students with research data on which to practice organizing, analysing, and drawing conclusions; -'Cheat sheets' and reflective trackers students can use to monitor their progress and plan and manage projects.