Business research methods / Emma Bell, Alan Bryman, Bill Harley.
Material type: TextPublisher: Oxford, United Kingdom ; New York, NY : Oxford University Press, 2022Edition: Sixth editionDescription: xl, 647 pages : illustrations ; 27 cmContent type:- text
- unmediated
- volume
- 9780198869443
- 0198869444
- 658.0072 BR.B 2022 23
- HD30.4 .B79 2022
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | The Knowledge Hub Library | Business | 658.0072 BR.B 2022 (Browse shelf(Opens below)) | Available | 212126 | ||
Books | The Knowledge Hub Library | Business | 658.0072 BR.B 2022 (Browse shelf(Opens below)) | Available | 212127 |
Previous edition: 2019.
"Third edition 2011, fourth edition 2015, fifth edition 2019"--Title page verso.
Includes bibliographical references (pages 597-621) and indexes.
Part one: Research methods -- Part two: Quantitative research -- Part three: Qulitative research -- Part four: Mixed methods research.
Developed specifically with business and management students in mind, this textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice through 'tips and skills' boxes. In addition to a broad range of relevant examples, it features a substantial discussion of ethics, and a strong emphasis on the most frequent challenges faced by students, such as choosing a research question, planning a project, and writing it up.
There are no comments on this title.