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Understanding enterprise : entrepreneurs & small business / Simon Bridge, Ken O'Neill.

By: Contributor(s): Material type: TextTextLondon : Palgrave, 2018Edition: Fifth editionDescription: xiv, 368 pages : illustrations ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781137584540
  • 1137584548
Subject(s): DDC classification:
  • 338.7 BR.U 2018 23
LOC classification:
  • HB615  .B75 2018
Contents:
The evolution of enterprise understanding -- Challenges to the traditional view -- Enterprise policy and government intervention.
Summary: Now in its fifth edition, Understanding Enterprise has established itself as one of the most widely respected guides to the discipline, providing a refreshingly perceptive approach to understanding and applying theory. It offers a critical introduction to enterprise in its broadest context, with particular emphasis on its application to entrepreneurs and small business. Divided into three parts, the course examines traditional approaches, new perspectives on the subject, and the success-- or otherwise-- of government policy.
List(s) this item appears in: Business
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Item type Current library Collection Call number Status Date due Barcode
Books Books The Knowledge Hub Library Business 338.7 BR.U 2018 (Browse shelf(Opens below)) Available 210953
Books Books The Knowledge Hub Library Business 338.7 BR.U 2018 (Browse shelf(Opens below)) Available 210954
Books Books The Knowledge Hub Library Business 338.7 BR.U 2018 (Browse shelf(Opens below)) Available 210955

Previous edition: 2013.

Includes bibliographical references and index.

The evolution of enterprise understanding -- Challenges to the traditional view -- Enterprise policy and government intervention.

Now in its fifth edition, Understanding Enterprise has established itself as one of the most widely respected guides to the discipline, providing a refreshingly perceptive approach to understanding and applying theory. It offers a critical introduction to enterprise in its broadest context, with particular emphasis on its application to entrepreneurs and small business. Divided into three parts, the course examines traditional approaches, new perspectives on the subject, and the success-- or otherwise-- of government policy.

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