International marketing / (Record no. 732)

MARC details
000 -LEADER
fixed length control field 01378cam a2200349 i 4500
001 - CONTROL NUMBER
control field 3353958
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230526231249.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 860620s2008 ilua b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 86081796
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071274722
Qualifying information paperback
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency DLC
-- EG-CaTKH
Description conventions rda
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1009.5
Item number .C35 1987
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 CA.I 2008 G.C
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R,
Relator term author.
245 10 - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc. Philip R. Cateora.
250 ## - EDITION STATEMENT
Edition statement Thirteenth edition, International edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston, Mass. :
Name of producer, publisher, distributor, manufacturer McGraw-Hill/Irwin,
Date of production, publication, distribution, manufacture, or copyright notice 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 702 pages :
Other physical details color illustrations, color maps ;
Dimensions 28 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
520 ## - SUMMARY, ETC.
Summary, etc. This edition contains an increase in coverage of technology's impact on the international market arena and a more comprehensive website, helping to provide updates to text content in this continually changing field.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element International business enterprises.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Graham, John L,
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Cataloger's name yomna.nassar
Cataloging process P
First Date, FD (RLIN) 20221221
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Cataloger's name mona.romia
Cataloging process R
First Date, FD (RLIN) 20221225
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e opcn
f 19
g y-gencatlg
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Gift collections The Knowledge Hub Library The Knowledge Hub Library 02/25/2021   658.84 CA.I 2008 G.C 191670 02/25/2021 02/25/2021 Books