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Business intelligence, analytics, and data science : a managerial perspective / Ramesh Sharda, Dursun Delen, Efraim Turban ; with contributions to previous editions by J.E. Aronson, Ting-Peng Liang, David King.

By: Contributor(s): Material type: TextTextPublisher: Harlow, England : Pearson, 2018Edition: Fourth editionDescription: 512 pages : illustrations ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292220543
  • 1292220546
Subject(s): DDC classification:
  • 658.472 SH.B 2018 23
LOC classification:
  • HD38.7  .S532 2018
Contents:
An overview of Business Intelligence, Analytics, and Data Science -- Descriptive Analytics I: Nature of Data, Statistical Modeling, and Visualization -- Descriptive Analytics II: Business Intelligence and data Warehousing -- Predictive Analytics I: Data Mining Process, Methods, and Algorithms -- Predictive Analytics II: Text, Web and Social Media Analytics -- Prescriptive Analytics: Optimization -- Big Data Concepts and Tools -- Future Trends, Privacy and Managerial Considerations in Analytics.
Summary: "A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice."
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books The Knowledge Hub Library Business 658.472 SH.B 2018 (Browse shelf(Opens below)) Available 210944
Books Books The Knowledge Hub Library Business 658.472 SH.B 2018 (Browse shelf(Opens below)) Available 210945
Books Books The Knowledge Hub Library Business 658.472 SH.B 2018 (Browse shelf(Opens below)) Available 210946
Books Books The Knowledge Hub Library Business 658.472 SH.B 2018 (Browse shelf(Opens below)) Available 210947
Books Books The Knowledge Hub Library Business 658.472 SH.B 2018 (Browse shelf(Opens below)) Available 210948

Includes bibliographic references (pages 490-492) and index.

An overview of Business Intelligence, Analytics, and Data Science -- Descriptive Analytics I: Nature of Data, Statistical Modeling, and Visualization -- Descriptive Analytics II: Business Intelligence and data Warehousing -- Predictive Analytics I: Data Mining Process, Methods, and Algorithms -- Predictive Analytics II: Text, Web and Social Media Analytics -- Prescriptive Analytics: Optimization -- Big Data Concepts and Tools -- Future Trends, Privacy and Managerial Considerations in Analytics.

"A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice."

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