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The art of looking sideways / Alan Fletcher.

By: Material type: TextTextPublisher: London ; New York : Phaidon, 2001Description: 533 [that is, 1066] pages : illustrations (some color) ; 25 cmContent type:
  • text
  • still image
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0714834491
Subject(s): DDC classification:
  • 700.41 FL.A 2001 23
LOC classification:
  • NK1505 .F58 2001
Contents:
Prologue -- Culture -- Tools -- Creativity -- Wit -- Improvisation -- Colour -- Dreaming -- Ideas -- Synchronicity -- Mutation -- Learning -- Noise -- Paradigms -- Automation -- Intelligence -- Brain -- Mind -- Senses -- Thinking -- Problems -- Chance -- Imagination -- Visualizing -- Alphabet -- Seeing -- Places -- Perception -- Stereotypes -- Value -- Illusion -- Paradox -- Figure ground -- Symmetry -- Reflections -- Pattern -- Camouflage -- Economy -- Measure -- Composition -- Leys and lines -- Aesthetics -- Taste -- Style -- Perfection -- Meanings -- Symbols -- Numbers -- Typography -- Skill -- Perspective -- Space-time -- Figuring -- Language -- Rhetoric -- Design -- Process -- Copying -- Words -- Imaging -- Pictureplay -- Wordplay -- Handedness -- Pictograms -- Scripts -- Letters -- Identity -- Names -- Signatures -- Insignia -- Trademarks -- Writing.
Summary: Describing himself as a visual jackdaw, designer Alan Fletcher has spent a lifetime collecting images, useless information, quotations and scraps. This work distills this collection into a quirky and entertaining feast for the eyes and the mind.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books The Knowledge Hub Library Design Media 700.41 FL.A 2001 (Browse shelf(Opens below)) Not For Loan 211599

Cover title.

Includes bibliographical references.

Prologue -- Culture -- Tools -- Creativity -- Wit -- Improvisation -- Colour -- Dreaming -- Ideas -- Synchronicity -- Mutation -- Learning -- Noise -- Paradigms -- Automation -- Intelligence -- Brain -- Mind -- Senses -- Thinking -- Problems -- Chance -- Imagination -- Visualizing -- Alphabet -- Seeing -- Places -- Perception -- Stereotypes -- Value -- Illusion -- Paradox -- Figure ground -- Symmetry -- Reflections -- Pattern -- Camouflage -- Economy -- Measure -- Composition -- Leys and lines -- Aesthetics -- Taste -- Style -- Perfection -- Meanings -- Symbols -- Numbers -- Typography -- Skill -- Perspective -- Space-time -- Figuring -- Language -- Rhetoric -- Design -- Process -- Copying -- Words -- Imaging -- Pictureplay -- Wordplay -- Handedness -- Pictograms -- Scripts -- Letters -- Identity -- Names -- Signatures -- Insignia -- Trademarks -- Writing.

Describing himself as a visual jackdaw, designer Alan Fletcher has spent a lifetime collecting images, useless information, quotations and scraps. This work distills this collection into a quirky and entertaining feast for the eyes and the mind.

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