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The graphic communication handbook / Simon Downs.

By: Material type: TextTextSeries: Media practicePublisher: Abingdon, Oxon : Routledge, 2011Description: xiv, 368 pages : illustrations ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780415557382
Subject(s): DDC classification:
  • 741.6023 DO.G 2012 23
LOC classification:
  • NC1001 .D69 2011
Online resources:
Contents:
Introduction -- A step towards-- -- Broad knowledge -- Getting your first job : pitching -- Knowing your client fixing the brief -- Research -- The visual design of election campaign posters -- Roughing : thumbnail stage -- Roughing : the development stage -- Roughing : the presentation stage -- Presenting to the client -- Barnard semantics and graphics -- Doing the job -- Revision -- Situating the job -- Testing the job -- Getting paid (and more) -- Getting the next job (self and other publicity) -- The future -- Conclusion.
Summary: Tracing the history & development of graphic design, this book explores issues which affect the industry, examines communications theory, explains how to do each section of the job & advises on entry into the profession.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books The Knowledge Hub Library Design Media 741.6023 DO.S 2012 (Browse shelf(Opens below)) Not For Loan 190678

Includes bibliographical references (pages 358-361) and index.

Introduction -- A step towards-- -- Broad knowledge -- Getting your first job : pitching -- Knowing your client fixing the brief -- Research -- The visual design of election campaign posters -- Roughing : thumbnail stage -- Roughing : the development stage -- Roughing : the presentation stage -- Presenting to the client -- Barnard semantics and graphics -- Doing the job -- Revision -- Situating the job -- Testing the job -- Getting paid (and more) -- Getting the next job (self and other publicity) -- The future -- Conclusion.

Tracing the history & development of graphic design, this book explores issues which affect the industry, examines communications theory, explains how to do each section of the job & advises on entry into the profession.

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