The graphic communication handbook / Simon Downs.
Material type: TextSeries: Media practicePublisher: Abingdon, Oxon : Routledge, 2011Description: xiv, 368 pages : illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 9780415557382
- 741.6023 DO.G 2012 23
- NC1001 .D69 2011
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | The Knowledge Hub Library | Design Media | 741.6023 DO.S 2012 (Browse shelf(Opens below)) | Not For Loan | 190678 |
Includes bibliographical references (pages 358-361) and index.
Introduction -- A step towards-- -- Broad knowledge -- Getting your first job : pitching -- Knowing your client fixing the brief -- Research -- The visual design of election campaign posters -- Roughing : thumbnail stage -- Roughing : the development stage -- Roughing : the presentation stage -- Presenting to the client -- Barnard semantics and graphics -- Doing the job -- Revision -- Situating the job -- Testing the job -- Getting paid (and more) -- Getting the next job (self and other publicity) -- The future -- Conclusion.
Tracing the history & development of graphic design, this book explores issues which affect the industry, examines communications theory, explains how to do each section of the job & advises on entry into the profession.
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