Design is storytelling / Ellen Lupton.
Material type: TextPublisher: New York, NY : Cooper Hewitt, Smithsonian Design Museum, 2017Description: 159 pages : illustrations (chiefly color) ; 22 cmContent type:- text
- unmediated
- volume
- 9781942303190
- 745.4 LU.D 2017 23
- NK1520 .L867 2017
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | The Knowledge Hub Library | Design Media | 745.4 LU.D 2017 (Browse shelf(Opens below)) | Available | 193130 |
Browsing The Knowledge Hub Library shelves, Collection: Design Media Close shelf browser (Hides shelf browser)
745.20904 SP.A 2013 An introduction to design and culture : 1900 to the present / | 745.4 CL.W 2014 What they didn't teach you in design school : what you actually need to know to make a success in the industry / | 745.4 KL.S 2015 Start me up! : new branding for businesses / | 745.4 LU.D 2017 Design is storytelling / | 745.4 MC.S 2016 A smile in the mind : witty thinking in graphic design / | 745.4 / RE.D 2016 Developing citizen designers / | 745.40285 CL.C 2010 Creating your digital design portfolio a practical guide for showcasing your work online |
"This book explores connections between storytelling and design. It examines the psychology of visual communication from a narrative point of view."--Publisher's description.
Includes bibliographical references and index.
Overture -- From the director -- Acknowledgments -- Inciting incidents -- Act 1. Action -- Narrative arc -- Hero's journey -- Labyrinth -- Rule of threes -- Scenario planning -- Design fiction -- Act 2. Emotion -- Experience economy -- Emotional journey -- Color and emotion -- Empathy -- Persona -- Product personality -- Act 3. Sensation -- The gaze -- Gestalt grouping -- Just-in-time representation -- Affordances -- Behavioral economics -- Multisensory design -- Aftermath -- Writing tips -- Storytelling checklist -- Index.
Good design, like good storytelling, brings ideas to life. The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking, showing designers how to use storytelling techniques to create satisfying graphics, products, services and experiences. Whether crafting a digital app or a data-rich publication, designers invite people to enter a scene and explore what's there. An intriguing logo, page layout or retail space uses line, shape and form to lead users on dynamic journeys. 'Design Is Storytelling' explores the psychology of visual perception from a narrative point of view. Presenting dozens of tools and concepts in a lively, visual manner, this book will help any designer amplify the narrative power of their work. Use this book to stir emotions, build empathy, articulate values and convey action; to construct narrative arcs and create paths through space; integrate form and language; evaluate a project's storytelling power; and to write and deliver strong narratives. -- From back cover.
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