000 | 02890nam a22002657a 4500 | ||
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005 | 20230904152841.0 | ||
008 | 230904s2020 enka|||| b||| 001 0 eng d | ||
020 |
_a9781292313733 _qpaperback |
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040 |
_aEG-CaTKH _beng _cEG-CaTKH _erda |
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082 | 0 | 0 |
_a658.049 GR.I 2020 _223 |
100 | 1 |
_aGriffin, Ricky W., _eauthor. |
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245 | 1 | 0 |
_aInternational business : _ba managerial perspective / _cRicky W. Griffin, Michael W. Pustay. |
250 | _aNinth edition, Global edition. | ||
264 | 1 |
_aHarlow, England : _bPearson, _c2020. |
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300 |
_a619 pages : _billustrations (color), maps ; _c28 cm. |
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336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aThe World's Marketplaces. An overview of international business -- Global marketplaces and business centers -- Legal, technological, and political environments -- The role of culture -- Ethics and social responsibility in international business -- The International Environment. International trade and investment -- The international monetary system and the balance of payments -- Foreign exchange and international finance markets -- Formulation of national trade policies -- International cooperation among nations -- Managing International Business. International strategic management -- Strategies for analyzing and entering foreign markets -- Formulation of national trade policies -- International cooperation among nations -- Managing International Business. International strategic management -- Strategies for analyzing and entering foreign markets -- International strategic alliances -- International organization design and control -- Leadership and employee behavior in international business -- Managing International Business Operations. International marketing -- International operations management -- International financial management -- International human resource management and labor relations. | |
520 | _a"International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations world wide"--From publisher's description. | ||
650 | 0 |
_aInternational business enterprises _xManagement. |
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942 |
_2ddc _cBK |
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998 |
_amona.romia _bP _d20230904 |
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999 |
_c1345 _d1345 |