000 02890nam a22002777a 4500
005 20220822114625.0
008 220822s2016 nyua|||| |||| 001 0 eng d
020 _a9781621535362
_qpaperback
040 _aEG-CaTKH
_beng
_cEG-CaTKH
_erda
082 0 0 _a741.609 HE.G 2016
_223
100 1 _aHeller, Steven,
_eauthor.
245 1 0 _aGraphic design rants and raves :
_bbon mots on persuasion, entertainment, education, culture, and practice /
_cSteven Heller.
264 1 _aNew York, NY :
_bAllworth Press,
_c2016.
300 _av, 192 pages :
_billustrations ;
_c23 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes index.
505 0 _aOne: Graphic design is power -- Type as Agent of Power --Fascist Seduction -- When Book Jackets Meant Freedom -- Can Posters Still Change The World -- On the Front Lines of Free Expression -- Peeping In --Wanted -- The Dark Side of Design -- H is for Hillary -- What Else Sucks About Donald Trump? His Branding -- Manifest Blather -- Two: Graphic design (sometimes) triggers change -- The Visionary Behind Italics -- Numer-0-Typology -- A Reclusive Logo Designer Gets His Due -- The Lost Graphic Designs of a Short-Lived Democracy -- The Designer Who Humanized Corporate America -- RCA's New Trademark 1968 -- Revisiting the Work of One of the Twentieth Century's Best Ad Men -- Magazines Are Rad-With the Right Design -- Designing a Really Big Book -- The Design of Necromancy -- Can Design Help the USPS Make Stamps Popular Again? -- Unwrapped: The Subtle Joys of Food Packaging -- Three: Graphic design as visual dialect -- You Wouldn't Think It, But Typeface Piracy is a Big Problem -- Typefaces By Any Other Names -- The Many Meanings of K -- Marking Indecency -- More Than a Color -- More than An Album Cover -- Cute as a Bug -- Seeing Rabbits -- In Praise of the Anthropomorphic -- Cracking the Smiley -- Hey Stinky, You're Too Fat, and Your Skin's Bad Too -- Four: Graphic design as cultural memory -- Let the Eighties Roll -- Playboy, the Last Frontier -- The Name on the Masthead -- Go West, Young Art Director -- Being Forgotten -- The Death and Resurrection of the Gastrotypographicalassemblage -- Paul Rand, Painter -- The Happy Film as Voyeuristic Pleasure -- It's Easy to Criticize ... Not.
520 _a"From commercial advertising to government institutions to cultural revolution, from the objects that push design forward to those that seep into the everyday, Graphic Design Rants and Raves is an exploration of how visual design has arrived in the twenty-first century"--Back cover.
650 0 _aGraphic arts
_xHistory.
650 0 _aCommercial art
_xHistory.
856 4 1 _uhttps://ebookcentral.proquest.com/lib/coventry/reader.action?docID=5267926&query=9781621535362
942 _2ddc
_cBK
998 _amona.romia
_bP
_d20220822
999 _c1179
_d1179