| 000 | 02479nam a22002897a 4500 | ||
|---|---|---|---|
| 005 | 20220822105307.0 | ||
| 008 | 220822s2019 enka|||| b||| 001 0 eng d | ||
| 020 |
_a9781780678498 _qpaperback |
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| 040 |
_aEG-CaTKH _beng _cEG-CaTKH _erda |
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| 082 | 0 | 0 |
_a686.22 HE.T 2019 _223 |
| 100 | 1 |
_aHeller, Steven, _eauthor. |
|
| 245 | 1 | 4 |
_aThe typography idea book : _binspiration from 50 masters / _cSteven Heller and Gail Anderson. |
| 264 |
_aLondon : _bLaurence King Publishing, _c2019. |
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| 300 |
_a128 pages : _billustrations (chiefly color) ; _c23 cm. |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
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| 338 |
_avolume _bnc _2rdacarrier |
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| 504 | _aIncludes bibliographical references (pages 124-125) and index. | ||
| 505 | 0 | _aCommunicate through letters. Pictorial ; Environmental ; Construction ; Transformative ; Conceptual ; Comic -- Create typographic personalities. Collage ; Re-forming ; Obsessive ; Extreme ; Talking ; Overlapping ; Non-traditional -- Be inspired by history. Antique ; Vernacular ; Avant-garde ; Pastiche ; Rococo ; Swash ; Digital -- Explore media and technique. Hand-lettering ; Brush scrawl ; Custom ; Logo type ; Crayon ; Blackboard ; Vector ; Laser -- Create illusion and mystique. Flat dimensional ; Fluidity ; Overprinting ; Shadow -- Experiment with style and form. Experimental ; Smart type ; Lower case ; Minimalism ; Expressive reduction ; Grids ; Abstraction -- Play and improvise. Ransom notes ; Puns ; Rebuses ; Illumination ; Novelty ; Type face ; Integration ; Scale ; Jumbled ; Initials ; Punctuation. | |
| 520 | _aThis book serves as an introduction to the key elements of good typographic design. Broken into sections covering the fundamentals of typography, the book features inspiring works by acclaimed typographic designers from across the world. Each section illustrates technical points and encourages readers to try out new ideas of their own. The subjects covered include typographic rebus, abstract form, overlapping, using grids, metaphoric construction and illumination. The result is an instantly accessible, jargon-free guide to typographic design using professional techniques. | ||
| 650 | 0 | _aGraphic design (Typography) | |
| 650 | 0 | _aType and type-founding. | |
| 700 | 1 |
_aAnderson, Gail, _d1962- _eauthor. |
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| 856 | 4 | 1 | _uhttps://ebookcentral.proquest.com/lib/coventry/reader.action?docID=4790216&query=9781780678498 |
| 942 |
_2ddc _cBK |
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| 998 |
_amona.romia _bP _d20220822 |
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| 999 |
_c1176 _d1176 |
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