TY  - BOOK
AU  - Ambrose,Gavin
AU  - 
AU  - Harris,Paul
TI  - The fundamentals of creative design / 
T2  - AVA fundamentals
SN  - 9782940411610
AV  - Z246 .A55 2003
U1  - 741.6 AM.F 2011 23
PY  - 2011///
CY  - London
PB  - Bloomsbury Visual Arts, an imprint of Bloomsbury Publishing Plc
KW  - Design
KW  - Graphic design (Typography)
KW  - Graphic arts
N1  - Includes bibliographical references (page [192]) and index; Format -- Layout and grids -- Typography -- Image -- Colour -- Print finishing
N2  - Key points: the table of contents of this title has been updated and organized to better present the various themes in graphic design. It features new and updated content, including case studies and new how-to sections. It includes new visuals that illustrate the themes and topics discussed. Synopsis: The Fundamentals of Creative Design (Second Edition) is an update to the popular first edition of the same name, in which Gavin Ambrose and Paul Harris introduce students to the various aspects of the graphic design. This volume provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish. This updated edition includes new and revised content and images, giving the volume a more contemporary feel
ER  -