Gitner, Seth,

Multimedia storytelling : for digital communicators in a multiplatform world / Seth Gitner ; with a foreword by Thomas R. Kennedy. - xxii, 405 pages : illustrations ; 26 cm.

Includes bibliographical references and index.

Thinking visually -- Story structure -- The visual storyteller's tool box -- The internet and social media -- The building blocks of visual storytelling -- Editing a video in post-production -- Multimedia storytelling in entertainment -- Multimedia storytelling in journalism -- Multimedia storytelling in strategic -- communications.

Multimedia Storytelling for Digital Communicators in a Multiplatform World is a unique guide for all students who need to master visual communication through multiple media and platforms. Every communication field now requires students to be fluent in visual storytelling skill sets, and as the present-day media adapt to a multiplatform world (with ever-increasing delivery systems from desktops to cell phones), students specializing in different forms of communication are discovering the power of merging new multimedia technology with very old and deep-rooted storytelling concepts. Award-winnin

9780765641328

2014048781


Mass media--Authorship.
Digital storytelling.
Broadcast journalism.
Online journalism.
Interactive multimedia.
Reporters and reporting.

P96.A86 / G58 2016

070.43 GI.M 2016