TY  - BOOK
AU  - Griffin,Ricky W.
TI  - International business :  : a managerial perspective / 
SN  - 9781292313733
U1  - 658.049 GR.I 2020 23
PY  - 2020///
CY  - Harlow, England : 
PB  - Pearson, 
KW  - International business enterprises
KW  - Management
N1  - Includes bibliographical references and index; The World's Marketplaces. An overview of international business -- Global marketplaces and business centers -- Legal, technological, and political environments -- The role of culture -- Ethics and social responsibility in international business -- The International Environment. International trade and investment -- The international monetary system and the balance of payments -- Foreign exchange and international finance markets -- Formulation of national trade policies -- International cooperation among nations -- Managing International Business. International strategic management -- Strategies for analyzing and entering foreign markets -- Formulation of national trade policies -- International cooperation among nations -- Managing International Business. International strategic management -- Strategies for analyzing and entering foreign markets -- International strategic alliances -- International organization design and control -- Leadership and employee behavior in international business -- Managing International Business Operations. International marketing -- International operations management -- International financial management -- International human resource management and labor relations
N2  - "International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations world wide"--From publisher's description
ER  -