Heller, Steven,

Graphic design rants and raves : bon mots on persuasion, entertainment, education, culture, and practice / Steven Heller. - v, 192 pages : illustrations ; 23 cm.

Includes index.

One: Graphic design is power -- Type as Agent of Power --Fascist Seduction -- When Book Jackets Meant Freedom -- Can Posters Still Change The World -- On the Front Lines of Free Expression -- Peeping In --Wanted -- The Dark Side of Design -- H is for Hillary -- What Else Sucks About Donald Trump? His Branding -- Manifest Blather -- Two: Graphic design (sometimes) triggers change -- The Visionary Behind Italics -- Numer-0-Typology -- A Reclusive Logo Designer Gets His Due -- The Lost Graphic Designs of a Short-Lived Democracy -- The Designer Who Humanized Corporate America -- RCA's New Trademark 1968 -- Revisiting the Work of One of the Twentieth Century's Best Ad Men -- Magazines Are Rad-With the Right Design -- Designing a Really Big Book -- The Design of Necromancy -- Can Design Help the USPS Make Stamps Popular Again? -- Unwrapped: The Subtle Joys of Food Packaging -- Three: Graphic design as visual dialect -- You Wouldn't Think It, But Typeface Piracy is a Big Problem -- Typefaces By Any Other Names -- The Many Meanings of K -- Marking Indecency -- More Than a Color -- More than An Album Cover -- Cute as a Bug -- Seeing Rabbits -- In Praise of the Anthropomorphic -- Cracking the Smiley -- Hey Stinky, You're Too Fat, and Your Skin's Bad Too -- Four: Graphic design as cultural memory -- Let the Eighties Roll -- Playboy, the Last Frontier -- The Name on the Masthead -- Go West, Young Art Director -- Being Forgotten -- The Death and Resurrection of the Gastrotypographicalassemblage -- Paul Rand, Painter -- The Happy Film as Voyeuristic Pleasure -- It's Easy to Criticize ... Not.

"From commercial advertising to government institutions to cultural revolution, from the objects that push design forward to those that seep into the everyday, Graphic Design Rants and Raves is an exploration of how visual design has arrived in the twenty-first century"--Back cover.

9781621535362


Graphic arts --History.
Commercial art --History.

741.609 HE.G 2016