Visual communication : (Record no. 426)

MARC details
000 -LEADER
fixed length control field 02815nam a2200349 i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230528002720.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200929s2016 enka|||| |||| 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9782940373093
Qualifying information paperback
040 ## - CATALOGING SOURCE
Original cataloging agency EG-CaTKH
Language of cataloging eng
Transcribing agency EG-CaTKH
Description conventions rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM1206
Item number .M43 2010
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23 BA.V 2006
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Baldwin, Jonathan,
Relator term author.
245 10 - TITLE STATEMENT
Title Visual communication :
Remainder of title from theory to practice /
Statement of responsibility, etc. Jonathan Baldwin, Lucienne Roberts.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London :
Name of producer, publisher, distributor, manufacturer Fairchild Books, Bloomsbury,
Date of production, publication, distribution, manufacture, or copyright notice 2006.
300 ## - PHYSICAL DESCRIPTION
Extent 191 pages :
Other physical details illustrations (chiefly color) ;
Dimensions 31 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
500 ## - GENERAL NOTE
General note "Reprinted by Fairchild Books 2014 and 2016."--Title page verso.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (page 186) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note How to use this book -- The Theory Foreword: Isn't design simply all about 'the visual'? -- The PracticeForeword -- Chapter One: Communication -- Aims of chapter 1 -- The Theory Introduction: Even natural processes have explanations -- Communication as a process -- Semiotics -- All design is political: part one -- Afterword: No more rules? -- The Practice Introduction -- Neville Brody -- Michael Bierut -- Questions in summary -- Chapter Two: Culture Aims of chapter 2 -- The Theory Introduction: Everyday visual communication -- What is culture? -- All design is political: part two Style and identity -- Afterword: 'Meaningful' is not the same as 'full of meaning' -- The Practice Introduction -- Joan Farrer -- Shin Azumi and Tomoko Azumi -- Questions in summary -- Chapter Three: Conflict Aims of chapter 3 -- The Theory Introduction: Form versus function: Styling as communication -- All design is political: part three -- The political designer -- Design under threat? -- Afterword: Beneath the surface -- The Practice Introduction -- Erik Spiekermann -- Emmi Salonen -- Questions in summary -- Design/photography biographies -- Bibliography -- Index --Credits.<br/>
520 ## - SUMMARY, ETC.
Summary, etc. "Visual communication places graphic design in a wider cultural context, highlighting the key debates and issues the practice implies. Theoretical essays discussed by today's leading designers apply the cultural theory to the real-world practice of graphic design, helping students to develop sound critical judgement and informed strategies for the generation of new ideas that accurately reflect the current zeitgeist"-- Book cover.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Visual communication.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Graphic arts.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Information visualization.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Roberts, Lucienne,
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Cataloger's name huda.mahmoud
Cataloging process M
First Date, FD (RLIN) 20220220
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Cataloger's name mona.romia
Cataloging process R
First Date, FD (RLIN) 20220221
100 10 - MAIN ENTRY--PERSONAL NAME
Real World Object URI Baldwin, Jonathan.
700 ## - ADDED ENTRY--PERSONAL NAME
Authority record control number or standard number Roberts, Lucienne.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan Design Media The Knowledge Hub Library The Knowledge Hub Library 09/29/2020 660.94   302.23 BA.V 2006 190531 09/29/2020 660.94 09/29/2020 Books