How to Create a Portfolio & Get Hired : a Guide for Graphic Designers and Illistrators /

Taylor, Fig,

How to Create a Portfolio & Get Hired : a Guide for Graphic Designers and Illistrators / Fig Taylor. - Second edition. - 160 pages : color illustrations ; 30 cm - Portfolio skills. Graphic design & illustration. . - Portfolio skills. .

Previous edition: 2010.

Includes bibliographical references and index.

What is a portfolio? The student portfolio ; The professional portfolio ; The graphic design portfolio ; The illustration portfolio ; The cross-disciplinary portfolio -- Making sense of the marketplace. Design groups ; Advertising agencies ; The editorial sector ; Book publishing ; Comics and graphic novels ; Television and film ; Computer games development ; Greeting cards -- Research and cold-calling. Why research is important ; Targeting your research ; Research resources ; Cold-calling ; Speculative applications ; Student exhibitions and competitions -- Creating a good portfolio. Basic approaches ; Learn to be objective ; The contents ; How many portfolios? -- Choosing the right portfolio. The digital portfolio ; The print portfolio -- Making yourself known in the marketplace. Networking pays off ; Pitching for a presentation ; Promotional material ; Digital media ; Presentation pointers ; Presenting your portfolio ; Post-presentation reminders.

This text shows those embarking on an illustration or graphic design career how best to put together an effective, professional portfolio. It discusses what to include and how to organize and display the work, and also advises on presentation techniques and self-promotion.


Graphic arts--Vocational guidance.
Art portfolios.
Employment portfolios.

741.6023 TA.H 2012